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Archive for September, 2007

Google Sandbox Explained and Solutions

The ’sandbox’ phenomenon is a mirage to a large number of web users. Does it really exist or not? Some webmasters are of the opinion that the page ranking of a website is decided by a set of mathematical algorithm and that it cannot be altered by an individual policy such as sandbox.

What is Sandbox?

Sandbox refers to a temporary cache in the search engine where the domains of the recently registered websites are saved. These domains do not show up in the search engine page result until a time is deemed when the search engines think that they can commence the ranking. It is the time when the websites picks up their ranking by using other methods such as external linking or any advertisement methods. This process of restricting the new websites from search engine pages is accepted in order to avoid the sudden ‘jump’ of the newer websites in the SERP. Usually the websites are kept within the sandbox for two to three months. However there are instances of not showing the websites for more than eight months.

The sandbox feature now explains the reason for your 0 page rank in the initial days of your website irrespective of its procurement of many reciprocal links. It is commonly noticed by the website owners that the page ranking starts from the lowest, almost nil, to a sudden 7 or 8 within a period of three months.

The ’sandbox’ concept has been the most debated by the search engine experts. Some of them accepts the existence of sandbox in search engine and attribute it as the reason for the low page ranking of the newer websites whereas the others are of the opinion that the low page rank is caused because of the natural delay caused by the Google search engines to interpret the credibility of the website before assigning it a page rank.

Another shocking information is that a well-established link may also be put in the custody of sand box if it is identified as a link farm. Many websites that have collected hundreds of links in a brief period of time have realized that their page rank dropped to the lowest all of a sudden and remained there for almost a year or so.

Now comes the most important question. Is there any solution to come out of this choking sand box? In reality, nothing. The only thing you can do is to wait. The hope that your website will show up in one fine morning with flying colors makes your waiting more meaningful. Meanwhile you can concentrate on other popular strategies such as Adwords for popularizing your website. Adwords help your website procure quality links from other sites. It will also find a proper place in the search engine pages of AOL, AskJeeves, Netscape, etc. As it earns more visibility, Google will release the website from the sandbox.

Do not get discouraged by the ’sandbox effect’. Apart from Google, there are Yahoo! and MSN as popular search engines where you can get a decent page ranking from the beginning itself. Keep working on your website. Improve its quality and update the contents focusing on the user side. Do not waste your time worrying about the ‘non-existing’ (?) sandbox.

CategoryPosted in: Web Design comments1 Comment »
AuthorBy admin Dated September 23rd, 2007

Article Marketing to Search Engine Marketing

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Google Sandbox Explained and Solutions

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AuthorBy admin Dated September 23rd, 2007

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CategoryPosted in: Shopping, Online Marketing comments1 Comment »
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AuthorBy admin Dated September 4th, 2007